YouTube TV is an over-the-top streaming service operated by Google that provides commercial-free viewing of live TV and on-demand content.
However, users have complained about ads appearing during their shows and movies. Thankfully, YouTube has taken steps to resolve this problem.
Why Do I See Ads on YouTube Tv?
Ads are an integral part of both online and offline media, including YouTube TV – although the online giant recently removed some ad-skipping restrictions due to user complaints.
Unfortunately, ad-skipping is not available on live TV channels or most on-demand videos.
In such cases, pressing the fast forward button can help skip through advertisements. While the amount of time that can be fast-forwarded may differ by show or movie, this solution still serves as an effective workaround.
Another option for skipping ads is to adjust your notifications in the YouTube mobile app. To do this, select the program from your home screen and then click “Notify,” so that you’ll receive a notification when a new live broadcast starts. Alternatively, use your TV remote to fast forward through ads when they appear during recording – though this method may not be as efficient as skipping through them on-demand, it still allows you to get around some of them.
Live TV
YouTube TV has blossomed into one of the premier live streaming services, despite its early struggles. Its user interface, support for over 100 channels and competitive pricing make it a top pick among TV watchers.
This service offers a standard plan with over 85 channels, such as sports (ESPN, ESPN2, NBC and Fox), news (CNN, ABC, AP and BBC World News), kid-friendly content from Disney and entertainment shows like Bravo or HBO. Most US ZIP codes can get their base plan free; add-ons are also available.
YouTube TV provides unlimited cloud DVR storage, so you can record shows without worrying about running out. Plus, everything recorded will remain in your library for nine months! Plus, you have the flexibility to pause or resume your membership at any time.
On Demand
Ads are an integral part of streaming TV, and YouTube Tv follows suit in this regard. However, one exception applies: ads on live channels cannot usually be skipped.
On the other hand, when watching recordings with your DVR, you may have the option to skip past ads. This is because all recorded content is saved in your library and available for rewatch whenever desired.
As an added bonus, YouTube TV offers ad-blocking extensions to prevent ads from interfering with your viewing experience. By blocking ads, you can guarantee a clean streaming environment free from interruptions and clutter so you can focus on the show without any distractions.
Bumper Ads
Bumper ads are brief (6 seconds or less) video advertisements embedded within YouTube partner video content. They’re ideal for brands who want to raise brand awareness by reaching viewers quickly and with a memorable message.
When crafting bumper ads, it’s essential to keep the message concise and pertinent. Don’t try to squeeze too much information into a short amount of time; doing so could cause confusion and reduce its effectiveness.
Instead, pinpoint one main element (customer question, pain point, feature, product) to convey in your ad. With that in mind, brainstorm creative ways to utilize the 6-seconds most efficiently.
Similar to most video campaigns, you can target your bumper ads towards specific audiences based on age, gender, interests and more. YouTube will make sure these messages reach the right people.
